Startup to Global: The Man Behind the Growth of 90 Seconds

A great interview with Nick Erskine-Shaw, hear his unique success story of his business 90 Seconds which is now global.

The newest edition to the “Black Cab Interviews” series, is this interview with the talented Nick Erskine-Shaw, Regional Managing Director, 90 Seconds.

The “Black Cab Interviews” are a series takes industry heavyweights on a cab ride in London, New York and Singapore to chat about their careers, work and thoughts about the industry, hosted by Creativepool’s founder, Michael Tomes.

Cogs have supported the Singapore interviews for the past couple of years and were thrilled to be asked to get involved again.

This interview with Nick Erskine-Shaw, the Regional Managing Director at 90 Seconds, spoke about the last 5 years he has spent building up 90 Seconds in a variety of roles. He successfully set up 90 Seconds UK in 2011, 90 Seconds Singapore in 2015, and 90 Seconds Hong Kong in 2016.

The Black Cab Interviews Singapore: Nick Erskine-Shaw, Regional Managing Director, 90 Seconds from Creativepool on Vimeo.

Check out our collection of “Black Cab Interviews” here:

Chris Frost , our very own Director of Cogs Asia, which you can view here.
Toby Talbot who was the Chief Creative Officer of DDB Group Australia
creative-job/”>Carol Lam, Chief Creative Officer & Managing Partner, South China,Saatchi & Saatchi Hong Kong
Kitty Lun, Chairman/CEO at Lowe Worldwide China
Ian Perkins, Executive Creative Director of Name and Name Ltd.