New set-up within a global network that is well-known for integrated marketing. Shanghai office looking to appoint a seasoned strategist to direct business strategies and formulate marketing communication plans with a focus on automotive category.
You will lead the discovery of consumer and data insights that empowers the development of business and cross-channel communications strategy for the client with a focus on the China market. You will lead a team of specialists to put in place the agency’s strategic excellence and take ownership of senior client relationship. As a critical thinker, you will also provide thought leadership and forge strong partnership within a diverse organization.
You bring extensive experience in marketing communications (i.e. 18+ years) with preferably 5+ years' automotive experience in China. With superior brand planning skills and strong insights into the automotive industry in China, you demonstrate gravitas in leading strategic conversations with senior stakeholders. You have strong people skill to collaborate with the rest of the leadership and a nurturing mindset to mentor a team of planers. Strong command of English and Mandarin is a prerequisite.
Location: Shanghai, PRC
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