Paid Social Media Strategist

  • Term: Permanent
  • Location: Frankfurt, Germany
  • Salary: Negotiable
  • Job Reference: 5427

For our client, a global expert agency for social media communications, we are looking for a

Social Media Strategist (Paid Media) (m/f), Frankfurt

The Social Media Strategist will be responsible for all aspects of clients´ communications across paid social media channels: identifying a brand´s challenges and opportunity fields, campaign planning and budgeting, monitoring KPI´s and improving effectiveness.


  • To plan, implement and manage innovative paid social media strategies and campaigns for the diverse client portfolio on national and global levels
  • To define most important KPIs and tracking system, analyze data and increase campaign effectiveness
  • To create, manage and publish original and creative content on various social media channels
  • To stay up to date with the latest trends and platforms, implementing best practices and technologies into your daily work
  • To develop and oversee campaign budgeting
  • To prepare and present relevant reports for internal and external stakeholders, based on established KPIs
  • To participate in new business development and pitches
  • To mentor and coach juniors and help with on-boarding new team members


  • Minimum 2 years of professional experience in paid social campaign management
  • Previous working experience in a digital agency with the social media focus
  • Strong expertise in planning, implementing and managing paid media campaigns including budgeting
  • Deep knowledge of social advertising campaign KPIs and tracking systems; abilities to analyze data and increase effectiveness based on the results
  • Strong analytical skills and ability to thing strategically
  • Proactive with a knack for problem solving
  • Great time-management and prioritization skills
  • Ability to take ownership and work independently
  • Fluent in English and German

Sounds interesting? Get in touch:
[email protected] | +49 (0)30 467 267 011

Apply for this position now

Simple Share Buttons
Malcare WordPress Security