This role will be in the international digital marketing team based in London.
” Manage Tagging & Tracking Associate, by providing guidance to identify tagging needs, deploying tags and performing testing. Coach, support and guide them on technical and business aspects of tagging.
” Develop and manage efficient processes enabling Associate to be able to Process simple pixel tracking tag requests from local marketing teams.
” Handle complex pixel tracking tag requests from local marketing teams
” Troubleshoot escalated issues and requests liaising with relevant teams or vendor support where needed.
” Be the stakeholder for Google Tag Manger & mParticle ensuring set-up is optimal and performant.
” Act as a subject matter expert on tracking and tagging implementation.
” Foster a collaborative relationship with product and engineering teams
” Track, prioritise, and manage implementation projects across multiple ecommerce platforms.
” Lead the technical rollout of analytics & marketing tools such as Google Analytics and DoubleClick
” Higher education qualification (Or Equivalent) in IT or Engineering subject.
” Fluent in English
” Demonstrable deep technical understanding of Digital marketing, Ad technology and Analytics tools
” Strong problem-solving skills, with a proven ability to understand complex requirements
” Excellent written and verbal communication skills and the ability to work well with a variety of personalities and work styles
” Attention to detail and strong follow through capabilities
” Ability to lead and coach a team
” Ad technology, Digital Marketing, or Analytics background
” Multi-divisional experience – working cross-departments and teams to get things done
” European language(s)