How Does The UK Digital Community Decide Which Company To Work For?

Great people make great businesses.  With digital skills in high demand and short supply, we thought we would ask the digital community what reasons they have for considering a new employer.  We surveyed 504 digital specialists in the UK and asked them to rank the top 3 reasons.

We’ve shown the number of times a reason came up as percentage of the total number of answers.  We spoke to 504 people in total, amounting to 1,512 reasons. Out of those, pay and benefits came up 287 times which is 18% of the time. So, money seems pretty important to most people!  Below, we’ve broken it down by skills to see if people with different backgrounds look for different things.

Clearly, 504 people is fraction of the total number of people working in digital in the UK but we think the study and the data behind its raises some interesting insights.  For companies reviewing the data and wondering what it all means from their perspective, please do get in touch as we’d love to share more information about the survey and our learnings.

Top 5 Reasons

How does the UK digital community decide which company to work for?

TOP 5 REASONSWHY THEY WOULD CHOOSE A NEW EMPLOYER

Agency Suits

Creative & Design

Data & Analytics

Strategy & Planning

Marketing

Project Management

Sales & Business Development

Technology

User Experience

Breakdown by Skills

WHO DID WE SPEAK WITH TO PRODUCE THIS SURVEY?

Breakdown by Level

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