Digital Strategist

  • Term: Permanent
  • Location: Berlin, Germany
  • Salary: Negotiable
  • Job Reference: 16485

Digital Strategist (m/f/x)


For our client, part of one of the largest, international and most influential advertising and marketing network agencies globally, we are looking for a digital strategist for an automotive and e-mobility account. As the digital strategist you will develop strategies that meet the clients’ objectives and will implement, measure and optimize digital content, connections and campaigns. You will be part of the international campaign teams that work for car launches and always-on content.


Your Responsibilities:

  • Develop, test, launch, learn, optimize campaigns and assets
  • Keep teams on-brand and on-brief
  • Perform detailed research using various data sources into our clients, their category, and competitors across multiple markets with a focus on all things digital, social and tech
  • Inspire client and agency with trends, cases, design and experience examples
  • Craft and present to agency and client while being able to de-construct competitive best practices in digital and create benchmarks
  • Define digital assets, experiences and services beside the campaign efforts, to make our client win in the digital domain
  • Identify opportunities for clients to use digital technology to enhance their overall marketing mix: product, price, place, or promotion
  • Work closely with partners from social and digital channels and apps
  • Structure and present recommendations to clients
  • Develop and organize workshops around customer journeys, research and insights
  • Participate in new business activity by providing digital intel on companies and markets
  • Help with the ongoing digitization of the agency and processes


Your Profile:

  • You have a minimum of 2 years of hands-on experience in social, content and campaign development in a digital agency
  • Strong strategic and creative thinking – always pushing for the best possible work, standing-up for great ideas
  • Deep understanding of digital culture and know-how about how to create insights that will kick-start the creative process and lead to incredible work
  • Strong up-to-date working knowledge of social media platforms and their role in a larger digital ecosystem
  • Ability to create a well thought, data-backed strategic plans of action for campaigns and content
  • Have digitally oriented planning skills alongside the core craft e.g. social listening, web analytics, connection- and content planning
  • Analytical skills and ability to mine large sets of data for actionable insights
  • Pro-active and extroverted with well-developed interpersonal and relationship management skills
  • Know how to communicate tech and digital topics in a simple and engaging way.
  • Excellent command of English and German, both verbal and in written communication


Does this sound like you? Contact us now:
Monica Cristea | [email protected] | +49 030 467 267 011

Apply for this position now

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