The Client Brief:
We were contacted by a UK-based consultancy specializing in digital intelligence data. Having recently won a blue-chip automotive client setting up in the German market, they needed to hire a team of German Adobe Analytics experts. Speed was essential, but balanced against the need to find talent with specific knowledge of the products used by the automotive client. Potential candidates also had to be convinced to join a team that didn’t yet exist, working for a client that couldn’t yet be revealed, and a company that didn’t have a German office, or even the capability to issue German contracts.
The Cogs Solution:
We drew on our extensive network to source freelance Adobe Analytics experts with both client service and project management experience, and made sure we communicated the situation with transparency. Our relationship with the client progressed along the journey to form a consultative partnership, as we helped them set up their new German base.
The Transformative Result:
The automotive client is now served by a project lead, account lead and a team of Adobe Analysts with the experience to hit the ground running, and personal values that make them a perfect fit with the agency and its culture. Moreover, the agency now runs a sustainable Germany-based business, ready to serve and help shape the evolving market.