How to Bring Creative Ideas to Life: President of TBWA, Asia

Tuoman Peltoniemi, President of TBWA\ Digital Arts Network Asia Pacific – is the latest to feature in the “Black Cab Interviews” series.

The “Black Cab Interviews” are a series takes industry heavyweights on a cab ride in London, New York and Singapore to chat about their careers, work and thoughts about the industry, hosted by Creativepool’s founder, Michael Tomes.

Cogs have supported the Singapore interviews for the past couple of years and were thrilled to be asked to get involved again. Singapore is home to Spikes Asia, the region’s oldest and most prestigious festival of creativity, so Creativepool invited some of the festival’s top speakers into the cab for a chat, asking some biting questions while he takes his esteemed guests on a whirlwind tour of the glorious city of Singapore.

Tuoman Peltoniemi, President of TBWA\ Digital Arts Network Asia Pacific, talks about his role as a president and the diversity of the tools he uses and the markets in which he works. He also discusses startups and how to bring creative ideas to life, and gives us the scoop on his talk: “Rise Of The Machines: The Impact of VR and AI.”