The China Digital Salary Benchmark 2022

China is going through huge changes across industries and we are seeing growth in a variety of areas…

Booming markets in Shenzhen and Shanghai are maturing.

Traditionally growing industries like manufacturing, trading and supply chain are past their booming phase and seem to be stable. Industries with an interesting prospect are the ones related to the metaverse and new car technology.  

Maturing markets and new opportunities 

In recent years, China has been making an effort to move from a manufacturing economy to a tech and knowledge economy. That means a shift in growth markets from manufacturing to tech, with delivery and share services being the glue between the two. Expectations for a new kind of internet as the Metaverse implies opportunities for industries that see a chance to ride that wave. Technologies like blockchain and AI are in demand and offer opportunities for people in that field. 

The need for a strong semiconductor market is prevalent to promote the growth of tech related industries and government investments are being made to develop this market. The salaries in this market have not been affected by Covid. There is still a shortage of talent and there is a country wide effort to attract more talent. 

Development in digital fields 

We’ve see growth in different areas within tech  including ecommerce, metaverse and digital design.  

Even though Alibaba is impacted by government policy, the ecommerce sector is still booming and has seen salary growth. It seems a quick developing and resilient industry. 

With the development of the Metaverse, all high tech talent related to block chain development is in high demand. And with that comes the need for good commercial people. 

The gaming industry is restricted by the government, but is still a promising industry because of the connection with metaverse. People tend to move to this industry (for a better salary and better prospect. 

Digital design is booming. Content generation is very attractive for creative young people. Content like Ads, film, social media content made by bloggers and Key Opinion Leaders/Influencer are consumed and shared at a massive scale because there are many social media platforms.  

Opportunities for professionals 

Similar to other markets, we notice that Shenzhen and Shanghai are looking for talent with an all round skill set. For example, companies look for candidates that are all-round designers instead of purely print designers and full stack developers in stead of front end developers. Besides all-round skills, a cross disciplinary background with experience in multiple industries is an advantage. If we take the example of meta verse, in this field internet technologies, virtual reality, artificial intelligence and hardware are all interconnected. Having an understanding of the entire eco-system is a advantage if not a requirement. 

Salary benchmark 

The following salary benchmark is mainly based on information from Shanghai, added with salary information from Shenzhen, Beijing, Guangzhou and Hangzhou.  

If you are looking for a new opportunity or to hire please connect with the team today.

 

Choose salary type

Commercial

China Yuan (CNY), Full Time Salary (calc. Annually)

    Analytics and Business Intelligence

  • Managing Director of Analytics

    CNY 660K - 1.8Mil

  • Data Analytics Lead

    CNY 720K - 840K

  • Business Optimization & Analytics Lead

    CNY 252K - 1.032Mil

  • Data Analytics Manager

    CNY 300K - 468K

  • Senior Data Analyst

    CNY 240K - 420K

  • Marketing Data Analyst

    CNY 240K - 480K

  • Data Strategist

    CNY 300K - 420K

  • Business Intelligence Analyst

    CNY 228K - 360K

  • Data Analyst

    CNY 180K - 300K

  • Customer Insight Analyst

    CNY 120K - 300K

    Product Management & Business Analytics

  • Director of Product

    CNY 360K - 1.68Mil

  • Product Owner

    CNY 390K - 1.5Mil

  • Senior Product Manager

    CNY 300K - 792K

  • Product Manager

    CNY 240K - 612K

  • Lead Business Analyst

    CNY 240K - 828K

  • Senior Business Analyst

    CNY 234K - 489.6K

  • Associate Product Manager

    CNY 240K - 480K

  • Business Analyst

    CNY 168K - 435K

    Marketing

  • E-commerce Director

    CNY 420K - 2.16Mil

  • Marketing Director

    CNY 390K - 1.8Mil

  • E-commerce Senior Manager

    CNY 348K - 1.08Mil

  • Marketing Manager

    CNY 336K - 979.2K

  • E-commerce Manager

    CNY 240K - 825K

  • SEO Manager

    CNY 144K - 312K

    Project & Programme Management

  • Head of Operations

    CNY 420K - 948K

  • Project Director

    CNY 390K - 1.2Mil

  • Associate Project Director

    CNY 240K - 1.08Mil

  • Senior Project Manager

    CNY 504K - 1.596Mil

  • Project Manager

    CNY 324K - 840K

    Sales & Account Management

  • Managing Director

    CNY 450K - 1.92Mil

  • Business Director

    CNY 324K - 1.02K

  • Group Account Director

    CNY 600K - 960K

  • Sales Director

    CNY 456K - 1.05Mil

  • Senior Account Director

    CNY 336K - 720K

  • Account Director

    CNY 240K - 660K

  • Associate Account Director

    CNY 240K - 600K

  • Sales Manager

    CNY 144K - 540K

  • Senior Account Manager

    CNY 192K - 372K

  • Account Manager

    CNY 144K - 276K

    Strategy

  • Head of Planning/Strategy

    CNY 456K - 900K

  • Planning/Strategy Director

    CNY 300K - 840K

  • Senior Planner/Strategist

    CNY 204K - 588K

  • Planner/Strategist

    CNY 180K - 360K

  • Research Analyst/Junior Planner

    CNY 96K - 240K

Design

    Creative & Brand Design

    • Executive Creative Director

      CNY 300K - 1.356Mil

    • Senior Creative Director

      CNY 276K - 900K

    • Senior Art Director

      CNY 264K - 840K

    • Creative Technologist

      CNY 300K - 1.08Mil

    • Creative Director

      CNY 300K - 900K

    • Design Director

      CNY 264K - 840K

    • Mid-weight Art Director

      CNY 216K - 420K

    • Junior Art Director

      CNY 144K - 300K

    • Senior Copywriter

      CNY 180K - 360K

    • Senior Designer

      CNY 204K - 300K

    • Mid-weight Copywriter

      CNY 129.6K - 300K

    • Mid-weight Designer

      CNY 96K - 324K

    • Junior Copywriter

      CNY 96K - 204K

    • Junior Designer

      CNY 96K - 204K

    Experience Design

    • Director of User Experience

      CNY 360K - 1.2Mil

    • Head of Experience Design

      CNY 240K - 960K

    • Service/Business Design Lead

      CNY 324K - 720K

    • Lead Experience Designer/Researcher/Strategist

      CNY 228K - 696K

    • Senior Service/Business Designer

      CNY 300K - 672K

    • Senior Experience Designer/Researcher/Strategist

      CNY 204K - 540K

    • Service/Business Designer

      CNY 276K - 600K

    • Mid-weight Experience Designer/Researcher/Strategist

      CNY 132K - 300K

    Content & Production

    • Head of Social

      CNY 240K - 840K

    • Account Director

      CNY 264K - 420K

    • Social Content Strategist

      CNY 168K - 660K

    • Social Media/Community Manager

      CNY 168K - 420K

Technology

    Software Engineering and Development

    • CTO/Director of Software

      CNY 600K - 2.4Mil

    • Technical Director/Application Architect

      CNY 480K - 1.8Mil

    • Technical Lead/Lead developer/Technical Manager

      CNY 348K - 672K

    • Lead DevOps Engineer

      CNY 300K - 624K

    • Technical Project Manager

      CNY 204K - 516K

    • QA Lead

      CNY 144K - 600K

    • Senior Back End Developer

      CNY 144K - 600K

    • Senior Mobile Application Developer

      CNY 168K - 300K

    • Full-stack Developer

      CNY 240K - 876K

    • DevOps Engineer

      CNY 216K - 492K

    • System Administrator

      CNY 180K - 660K

    • Senior Front End Developer

      CNY 204K - 660K

    • Mobile Application Developer

      CNY 396K - 480K

    • QA tester

      CNY 150K - 276K

    Data science and Engineering

    • Senior Data Scientist

      CNY 360K - 900K

    • Mid-Level Data Scientist

      CNY 276K - 480K

    • Data Engineer

      CNY 240K - 552K

    • Database Management & Analytics Assistant Manager

      CNY 120K - 360K

Commercial

China Yuan (CNY), Full Time Salary (calc. Annually)

    Analytics and Business Intelligence

  • Managing Director of Analytics

    CNY 55K - 150K

  • Data Analytics Lead

    CNY 60K - 70K

  • Business Optimization & Analytics Lead

    CNY 21K - 86K

  • Data Analytics Manager

    CNY 25K - 39K

  • Senior Data Analyst

    CNY 20K - 35K

  • Marketing Data Analyst

    CNY 20K - 40K

  • Data Strategist

    CNY 25K - 35K

  • Business Intelligence Analyst

    CNY 19K - 30K

  • Data Analyst

    CNY 15K - 25K

  • Customer Insight Analyst

    CNY 10K - 25K

    Product Management & Business Analytics

  • Director of Product

    CNY 30K - 140K

  • Product Owner

    CNY 32.5K - 125K

  • Senior Product Manager

    CNY 25K - 66K

  • Product Manager

    CNY 20K - 51K

  • Lead Business Analyst

    CNY 20K - 69K

  • Senior Business Analyst

    CNY 19.5K - 40.8K

  • Associate Product Manager

    CNY 20K - 40K

  • Business Analyst

    CNY 14K - 36.25K

    Marketing

  • E-commerce Director

    CNY 35K - 180K

  • Marketing Director

    CNY 32.5K - 150K

  • E-commerce Senior Manager

    CNY 29K - 90K

  • Marketing Manager

    CNY 28K - 81.6K

  • E-commerce Manager

    CNY 20K - 68.75K

  • SEO Manager

    CNY 12K - 26K

    Project & Programme Management

  • Head of Operations

    CNY 35K - 79K

  • Project Director

    CNY 32.5K - 100K

  • Associate Project Director

    CNY 20K - 90K

  • Senior Project Manager

    CNY 42K - 133K

  • Project Manager

    CNY 27K - 70K

    Sales & Account Management

  • Managing Director

    CNY 37.5K - 160K

  • Business Director

    CNY 27K - 85K

  • Group Account Director

    CNY 50K - 80K

  • Sales Director

    CNY 38K - 87.5K

  • Senior Account Director

    CNY 28K - 60K

  • Account Director

    CNY 20K - 55K

  • Associate Account Director

    CNY 20K - 50K

  • Sales Manager

    CNY 12K - 45K

  • Senior Account Manager

    CNY 16K - 31K

  • Account Manager

    CNY 12K - 23K

    Strategy

  • Head of Planning/Strategy

    CNY 38K - 75K

  • Planning/Strategy Director

    CNY 25K - 70K

  • Senior Planner/Strategist

    CNY 17K - 49K

  • Planner/Strategist

    CNY 15K - 30K

  • Research Analyst/Junior Planner

    CNY 8K - 20K

Design

    Creative & Brand Design

    • Executive Creative Director

      CNY 25K - 113K

    • Senior Creative Director

      CNY 23K - 75K

    • Senior Art Director

      CNY 22K - 70K

    • Creative Technologist

      CNY 25K - 90K

    • Creative Director

      CNY 25K - 75K

    • Design Director

      CNY 22K - 70K

    • Mid-weight Art Director

      CNY 18K - 35K

    • Junior Art Director

      CNY 12K - 25K

    • Senior Copywriter

      CNY 15K - 30K

    • Senior Designer

      CNY 17K - 25K

    • Mid-weight Copywriter

      CNY 10.8K - 25K

    • Mid-weight Designer

      CNY 8K - 27K

    • Junior Copywriter

      CNY 8K - 17K

    • Junior Designer

      CNY 8K - 17K

    Experience Design

    • Director of User Experience

      CNY 30K - 100K

    • Head of Experience Design

      CNY 20K - 80K

    • Service/Business Design Lead

      CNY 27K - 60K

    • Lead Experience Designer/Researcher/Strategist

      CNY 19K - 58K

    • Senior Service/Business Designer

      CNY 25K - 56K

    • Senior Experience Designer/Researcher/Strategist

      CNY 17K - 45K

    • Service/Business Designer

      CNY 23K - 50K

    • Mid-weight Experience Designer/Researcher/Strategist

      CNY 11K - 25K

    Content & Production

    • Head of Social

      CNY 20K - 70K

    • Account Director

      CNY 22K - 35K

    • Social Content Strategist

      CNY 14K - 55K

    • Social Media/Community Manager

      CNY 14K - 35K

Technology

    Software Engineering and Development

    • CTO/Director of Software

      CNY 50K - 200K

    • Technical Director/Application Architect

      CNY 40K - 150K

    • Technical Lead/Lead developer/Technical Manager

      CNY 29K - 56K

    • Lead DevOps Engineer

      CNY 25K - 52K

    • Technical Project Manager

      CNY 17K - 43K

    • QA Lead

      CNY 12K - 50K

    • Senior Back End Developer

      CNY 12K - 50K

    • Senior Mobile Application Developer

      CNY 14K - 25K

    • Full-stack Developer

      CNY 20K - 73K

    • DevOps Engineer

      CNY 18K - 41K

    • System Administrator

      CNY 15K - 55K

    • Senior Front End Developer

      CNY 17K - 55K

    • Mobile Application Developer

      CNY 33K - 40K

    • QA tester

      CNY 12.5K - 23K

    Data science and Engineering

    • Senior Data Scientist

      CNY 30K - 75K

    • Mid-Level Data Scientist

      CNY 23K - 40K

    • Data Engineer

      CNY 20K - 46K

    • Database Management & Analytics Assistant Manager

      CNY 10K - 30K

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